Remember the early Noughties? It seemed not a day went by without another exciting, glamorously disheveled guitar band crash landed on the front page of the NME ready to steal hearts. And some of them were actually really good. That golden age of chart-crashing, interesting indie might have past but there are still some plectrum-loving gems to be found on the peripheries, London four-piece Ideals being one of them. Every Time I Say It, from last year's Let You Anger Leave You EP, is an exquisite indie pop song, a little like Interpol with the serotonin levels turned up just a notch, or The Stills. Strokes-lite guitar gloss and a cracking chorus of doe-eyed devotion in the face of stonewall emotional reticence, it deserves the audience it probably would have garnered in 2003.
Every Time I Say It by Ideals - listen on Spotify here.
From: Let Your Anger Leave You EP (2011)
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